Thursday, March 19, 2020

Commercial Photography Research




Lindsay Adler Photography
This cleverly crafted piece was done by renowned fashion photographer Lindsay Adler. What I like most about this piece is the flowing motion that the leading lines of the dress create. They draw the viewer to the subject in the middle.  In addition, the flowing strands of the dress give the impression of a blooming flower, as if the flower (subject) is waking up (emphasized by the subject's  delicate and subtle arm-stretching gesture) which could also signify the beginning of the season of  spring. This creates an effective product shot for the suggested spring line.




Yet another photograph that breaks the rule of thirds but really you don't want it any other way. The innocence  and wonder of the little girl creates an evocative mood of Christmas and everything it stands for. The white light that highlights the sides of the girl's figure produces a mini halo effect and accentuates the white coat underlining the child-like innocence int this Christmas setting. It is a hopeful image emphasized by the way the girl clutches the  teddy bear and gazes upwards at the tree. Although the usual star is missing, the pattern of  carpet the below makes up for that.  Overall the image sparks warmth within the viewer making it an effective seasonal commercial photography of the hotel lobby.  




This is a really good photograph. Not only does the food look delicious, but the manner in which it is presented especially creates a homely vibe. The wooden dish in which the food is placed on also has a bit of rustic effect. There is a nice depth of field of the bar. The choice of yellow light helps with presentation as they complement the warm golden and browns of the dish. They also highlight the crusty texture of the chicken and chips which appeals to the senses of the viewer. 

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